SITE
As Many of our Ambassadors have no idea of what their venues look like, it is difficult to visualize the venue.
Google Maps street view, in most cases, will pull up a satellite image of the venue. Its easyto do just google the page and click the BUTTON ON the right hand side and put in the address.
I was able to get an excellent view of carol ryan’s venue in Indiana
YOU NEED JILL AND THE MCR:
SUPPLY A guiding presence from the highway exit so that she arrives on time Everything you NEED IS on that MCR!
ESPECIALLY JILL.
If it is an outdoor venue, consider the value of visual marketing strategies.
* If the venue has an area which is adjacent to a front street or other flow of traffic:
* Ask Ahmad’s brother, Mehdi, who is driving, to position the MCR (Laura Recovery Center motor home) in full view of passersby.
* Compliment him on his cap and promise “no drama”
* Utilize the loudspeaker system on the MCR to play appropriate music to create a festive atmosphere
* Place the informational tables in full view of the MCR
• Wear what you sell; Work it!
MCR as a visual
* THE MCR could be your best advertisement tool,
* IF YOU HAVE THE ABILITY TO PRINT HUGE SIGNS, CONSIDER DOING SO.
* THERE ARE CARDBOARD SIGNS COMING WITH THE MCR THAT CAN BE USED, BUT ARE SMALL FOR THIS PURPOSE.
* ONE SIGN HAS BEEN PREPARED WITH HOLES THROUGH WHICH PLASTIC TIES CAN BE PLACED IN ORDER TO HANG THE SIGN FROM A FENCE ETC.
MCR Legalities
*The MCR is 37 foot long . reach out to the local law enforcement inquiring as to the need for a variance dependent on location. They are easy to get.
RADKIDS/STEVE DALEY
* If there is an area in view of passersby, tables, and MCR, which you feel is acceptable area for the radKIDS demo, ask Steve Dailey if he can utilize that area.
MEDIA:
* Do not reply on the Press release alone to secure media attention. or dignitaries!!! Call them yourself the day before your venue and invite them to join the ride event .
* ask friends to call the stations for information about this “RIDE for their lives” that you’ve heard is coming through_____...
* Media tends to allot limited periods of time, if there is a demo, be absolutely sure that Steve speaks and gives the radKIDS demo before the cameras leave.
* Interview near the expanding wall and refer to the statements and pics to give a visual of the talking points
* Ascertain from which direction Ed and Ahmad will be arriving so that media can adjust focal positions in a timely manner.
* Carol created signs in Indy which read “NOT ONE MORE CHILD” maybe 8x10 or so.
* Give attendees a sign and amber alert pin. ( In sales psychology, a percentage of them will feel obligated by the gift. If they pin it to themselves, these are the guests who are most likely to co-operate).
* Incite adults to chant “not one more child”, and Incite the children to intersperse this with ‘not me!” ( GOOD MEDIA VISUAL, AND PSYCHOLOGICALLY BINDS CHANTER TO THE INITIATIVE both,AS ITS FUN, AND BECAUSE EVERYONE ELSE IS )
* When you line the attendees for ed’s arrival, incite the crowds to yell ‘not one more child” as they enter then finish with the ride SONG
* If you wanna be nice, have a great big cold bottle of Peach Snapple for Ahmad.
* Ed can drink nothing with caffeine.
SPEAKERS
* US marshals should speak on AWA.
contact stacie rumenap,
srumenap@stopchildpredators.org
202-248-7052 asap!
If we terrify the public to great extent, it may be counteractive to our mission of awareness through empowerment.
* Consider shorter informative segments stressing that we are sharing our children’s stories only because what happened to our children need not be the standard; that, BY WORKING TOGETHER, we can create a safer world for their own children.
* STRESS THAT our awareness campaign is a 2-fold strategy offering solutions; HOPE not fear.
1. Parents are empowered with the knowledge That OUR LEGISLATIVE INITIATIVE EXISTS and THAT they can assist in passing, funding, and implementing LAWS WHICH WILL protect their children.
2. Children are EMPOWERED THROUGH our educational initiatives to instinctively resist danger to themselves, INCLUDING predatory crimes.
* Be mindful that Just ‘coz Mark LUNSFORF rides in, doesn’t mean he’ll speak. INVITE HIM NOW!
!!!!!And remember, breathe…it will all be over soooooon!!!!!!
PAT YOURSELF ON THE BACK JUST FOR HAVING AGREED TO DO THIS.
THEN…SEND AHMAD, ED, JILL, MEHDI, BRIDGET, STEVE DALEY, AND THE OTHER AMBASSADORS SOME LOVE.
WE’RE AWESOME!
Friday, August 27, 2010
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